NIKE AIR MAX
Air Max sneakers are rightfully considered some of the most recognizable models in the world. This line has been around for over 35 years! So, what does the phrase "Air Max" actually mean? It's simple: Air Max is the world's most famous shoe cushioning technology. Basically, it involves a hidden or visible air unit in the sole, designed to absorb the impact of walking and running, creating a spring-like shock absorber effect. Note that this technology is widely used in various shoe models; sometimes, the air unit isn't visible from the outside, but it can be hidden within the outsole. However, as a rule, all sneakers branded as Air Max imply the presence of a visible air unit in the sole, and these, you'll agree, have been the most popular models for decades. We've all heard of Air Max sneakers, but many don't even know what it means.
Air Max 90
The Air Max 90 is rightfully considered the top Air Max sneaker. It's the most popular sneaker with an air capsule in the heel. Originally designed as a running shoe, it continues to enjoy unprecedented popularity as a casual shoe, primarily due to its comfort. Furthermore, the Air Max 90 is incredibly versatile, available in a wide range of colors and materials—from leather and fabric to suede and water-resistant options. Winter Air Max 90 sneakerboots are also available. Overall, the Air Max 90 can be described as a classic—it offers a wide selection of colors and materials, seasonal versatility (from winter to summer), incredible durability, a sturdy outsole, a puncture-resistant bladder, and the sneakers themselves can be combined with any wardrobe.
Air Max 95/97
The Air Max 95 and Air Max 97 sneakers can be considered the next step in the evolution of Max Air technology. The new models feature a cushioning unit not only under the heel, but along the entire length of the sole. Furthermore, a new structured lacing system, a low-profile ankle collar, reinforced toe caps, and heel counters all point to one thing: the Air Max 95 and Air Max 97 have become more athletic. Yes, running in these shoes has become even more comfortable. But again, around the world, young and old, women and men, are using the Air Max 95 and 97 sneakers, often as casual footwear.
Otherwise, this line was a logical continuation of the 90s; everything that wasn't improved was carried over from its predecessor, so all the odes to the incredible reliability and comfort of the Air Max 90 still apply to the 95/97 models. The main difference between the 97 and the 95 was a slight change in the overall silhouette and the introduction of an even larger air unit with no separation across the entire sole. This was the first sneaker to be entirely housed on an air unit, visible from all sides.
As for models like the Air Max Plus or Air Max TN Plus, they're typically continuations of a more common Air Max model with design changes. The Air Max TN Plus, for example, is a cross between the lightweight Air Max 270 and the classic 97, but it's still not a VaporMax. In other words, it's a lightweight model, both in terms of weight and seasonality, but with a full air tank.
Air Max 270
As for newer models, the first is the Air Max 270. It's worth noting that the Air Max 270 was designed with comfort in mind, primarily for everyday wear. While previous Air Max models were primarily designed for sports, the 270, on the contrary, emphasized everyday wear.
And here's an interesting pun: the originally "sporty" Air Max 90 sneakers became a favorite among the public for everyday wear, while the originally "everyday" Air Max 270 can be found in every gym. Incidentally, this model is truly very comfortable for everyday wear, but nevertheless, the general public also prefers to wear them for sports. And let's be realistic – the sneakers perform both functions perfectly. The main characteristics of the 270 sneakers are their lightweight textile construction, light weight, a spacious heel cushion that seems to be "instructed" into the overall design of the shoe (at one time, the cushion was the tallest in the world), and bright colors. And then – comfort, comfort, and more comfort!
Air Vapormax/Vapormax Plus
When discussing revolutionary sneaker technology, the first thing that comes to mind is Vapormax. Air Vapormax technology replaces the classic sole—a cushioning unit is attached directly to the main upper of the sneaker, ensuring full contact with the foot. This ensures maximum cushioning and a springy effect with every step. The load is transferred directly from one of the numerous lugs of the sole (reinforced with durable rubber overlays) through the air cylinders to the foot and back. This ensures the load is perfectly distributed thanks to a large number of independent air cylinders. Ideal for sports, running, and long walks, Air Vapormax sneakers are truly athletic equipment, especially when it comes to running. They feature heel support, fully integrated laces that wrap the foot from the ball of the foot to the heel when tightened, and a wide choice of materials—from water-resistant models to lightweight flyknit options. The Air Vapormax Plus model boasts a more striking design. They could be considered more casual: synthetic materials and soft fabric combined with a non-reinforced frame (just like the legendary models of the late 20th century)—all for the sake of lightness and comfort, which is the model's signature feature. Rubber overlays are found in high-stress areas to protect the toe from impacts and to stabilize the heel. Overall, there's no fundamental difference between these models—you can choose based solely on your aesthetic preferences and tastes.
Air Max 720
The Air Max 720 marks a new era in cushioning technology. It's the first model to feature a single airbag, the first model where the entire midsole is constructed as a cushioning unit. It's also the first model where the cushioning unit fully contacts the ground (note that the Air Max 720's predecessor was the 97. However, the Air Max 97 clearly separates the cushioning unit from the ground with a dense rubber outsole). Furthermore, it's also the model with the highest air unit in the world, a record that's now surpassed by the 270. Speaking of the purpose of these sneakers—the designers intended the shoe to be completely designed for the most comfortable everyday wear—well, we can confidently say that goal has been achieved.
Is this model suitable for sports? Absolutely! As for reliability, the engineers have thought of everything here too. You don't need to worry about your cylinder's safety. The outsole materials are extremely durable, the weight distribution is carefully considered. Just avoid stepping on sharp objects protruding from the ground, such as screws or nails, and your cylinder will be absolutely safe!
Obviously, we haven't covered all the Air Max models; we've only discussed the most famous, popular, and recognizable Air Max sneakers. At the same time, all the aforementioned shoe models form the foundation of all other Air Max sneakers. Many lines have logical extensions, submodels, and so on. But often, a specific model from the aforementioned lineup serves as the foundation, combined with new designs, materials, technologies, and so on.